Analysing LAIF 2008 as a competitive market turf
[Bayo Adekanmbi] The dust is settling and all the Champagne corks have popped to validate the culmination of activities for LAIF (Lagos Advertising and Ideas Festival) 2008. The winners, the losers and the organisers have all reflected on how best to make it better. The 2008 edition leaves us much to build upon in our quest for continuous improvement as an emerging creative market. 6 Oct 2008 12:40
Nigeria's advertising industry worth N500bn, says APCON
Under a current assessment by the sector operators, the worth of Nigeria's advertising industry has been put at over N500bn (about R34bn). 31 Mar 2008 13:10
Ad network expands into Botswana
Since July 2006, Saatchi & Saatchi has rapidly grown its reach across the African continent, with the addition of offices in Reunion, Madagascar, Mayotte and now, this month, Botswana to its Africa Network. The network includes 13 agencies situated in sub-Saharan Africa with key hubs in Nigeria, Kenya and SA. 31 Jan 2007 09:00
African nations agree to $1 billion Indian satellite project
A critical mass of countries are signing on to a plan for India to invest $1 billion in the Pan-African e-Network satellite project, a joint initiative with the Africa Union aimed at developing the region's information and communication technology (ICT) infrastructure. 30 Nov 2007 12:04
Harnessing Africa's dynamic potential
Africa is an entire continent crammed with potential and possibilities. This is the view of the Switch Group – one that it is already acting on, with a new branch office in Kenya and another planned for Nigeria. 20 Nov 2007 11:42
MTN Nigeria launches 'Go' campaign
[Remmy Nweke] MTN Nigeria Communications Limited has launched its new campaign pay-off known as 'Go' in a ceremony attended by the crème de la crème of the society including Onari Duke, the wife of the immediate past governor of Cross River, Donald Duke. 12 Nov 2007 13:07
Nigeria's advertising czar
“People say I'm very aggressive. I have no apologies” If there were an English thesaurus with a Nigerian flavour, Biodun Shobanjo's name would be there: listed as the only synonym, under the entry, “advertising.” 11 Sep 2007 12:24
Getty Images unveils smarter search with launch of new website - Gallo Images
Getty Images has announced the launch of the new gettyimages.com. Fully redesigned and re-engineered, the site serves as a powerful source for creative inspiration while delivering a more efficient search experience. Numerous enhancements make it easier than ever to find a specific image or discover an expanded selection of relevant visuals, and a flexible user interface complements a broad range of work styles. 29 Aug 2007 13:53
APEX awards now Cape to Cairo
The Advertising Performance Excellence (APEX) awards have just increased in magnitude following a decision by the custodians of the awards, the Association for Communication and Advertising (ACA), to extend entry to the rest of the continent. 28 Aug 2007 13:28
Volcano assists Airlink's expansion in Africa with new routes to paradise - Volcano Advertising
Airlink, true to its theme of the ‘Freedom of the African Skies’, continues to extend its reach with new African destinations and is proud to announce a new direct route from Johannesburg to Pemba, Mozambique. 13 Apr 2007 13:19
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