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Science and technology magazine Popular Mechanics has confounded the publishing industry doomsayers by actually increasing sales over the past three months, racking up an average figure of 45 000-plus for its April, May and June issues. 4 Jul 2008 11:57
Earlier this year, UK-based brand GolfPunk was launched in South Africa by GreensideGolf Publishing to complement existing consumer and custom titles in its golf-specialist stable. “Although we are too young to have an ABC yet,” says circulation manager Neil Jennings, “early indications are promising.” 4 Jul 2008 08:12
Proving that astute marketing investment in tough times pays dividends for magazines, FHM's 100 Sexiest July 2008 issue sold an unconfirmed and unofficial 106 229 copies. This special issue featured Joëlle Kayembe on its cover. 3 Jul 2008 18:39
National Geographic Traveler has just added Cape Town as one of 50 “Places of a Lifetime” on its influential website. Says Calvyn Gilfellan, chief executive of Cape Town Routes Unlimited, the official tourism destination marketing organisation for Cape Town and the Western Cape, “To be acknowledged by such a well-known and esteemed travel publication online is indeed an honour for our city and province.” 3 Jul 2008 10:29
GreensideGolf Publishing has relaunched Golf Escapes as the monthly GreensideGolf World. The magazine, which used to be a substantial insertion into Tee to Green, is now a stand-alone title under new editor Lali Stander. 3 Jul 2008 09:04
An interactive, viral online element of the new FHM television advertising campaign revolves around an invitation to FHM readers to create and upload their own FHM commercials with an “It's a guy thing” theme. 30 Jun 2008 14:51
In the current difficult consumer economic environment in SA, cost control for media companies is all-important. But consistent marketing becomes even more crucial in recessionary times to ensure long-term brand success. The benefits of advertising during a slowdown will continue to return healthy dividends long after the slump is over. 27 Jun 2008 16:28
From the August/September 2008 issue, RaisingKids will sport an updated modern format and increased distribution along with new partners Babies R Us and Toys R Us. Produced by TLG Publishing since November 2007, the magazine covers modern day issues to educate and empower parents of kids from birth to seven years. 27 Jun 2008 08:58
Jason Curtis has recently been appointed assistant publisher at customer publisher New Media Publishing (NMP). Curtis joins NMP after five years with The Publishing Partnership. 25 Jun 2008 09:00
Mapula Nkosi (formerly Sibanda), City Press' features editor has just been appointed as True Love's deputy editor. Nkosi brings with her a bevy of news, political and lifestyle media experience having worked extensively across these beats. 24 Jun 2008 10:53
