AFRICAMTN Uganda's Zone to stay
[Walter Wafula] MTN Uganda has decided to uphold MTN Zone, a cost saving tariff plan, due to subscriber interest for the product, according to a senior executive at the company. 6 Oct 2008 10:04
AFRICAUchumi hunts for loyal customers
[Walter Wafula] Uchumi, a Kampala supermarket, has unveiled the first retail shopping club in a bid to attract and retain its customers. The supermarket launched the U-Club, a customer loyalty initiative, which comes with a U-Club Card. 23 Sep 2008 10:46
AFRICAZim hotels lure locals to make up for low international traffic
[Dumisani Ndlela] Zimbabwe's hotel groups have embarked on an aggressive marketing campaign to woo locals into their hotels and lodges, as international concern on the country's crisis remains a major threat to international tourist arrivals. 18 Aug 2008 09:35
AFRICADHL launches heavy-weight shipment promotion
DHL Express Kenya has launched a promotion that gives customers discounts for exporting or importing heavy-weight shipments. The new tariff provides a 35-45% reduction on the old tariff for shipments above 51kg to selected destinations. 24 Jul 2008 19:34
AFRICAPress harassment hinders Niger's development, watchdogs warn
Press freedom groups agree that an increase in arrests, intimidation and harassment of journalists in Niger is impeding development in one of the poorest countries in the world. 16 Jan 2008 07:32
AFRICAZim advertising awards go ahead despite lack of new campaigns
[Dumisani Ndlela] Zimbabwe's Advertising Publicity Club is organising its annual competition for the advertising industry, despite a dearth of new campaigns due to an economic crisis that has stunted growth and limited new advertising campaigns in a once vibrant sector. 11 Jan 2008 07:04
AFRICASeychelles tourism campaign gets a boost
CNN will deliver the Seychelles Tourism Board's first pan-European advertising campaign to an international audience, promoting the group of islands as a leading holiday destination. 9 Jan 2008 09:28
AFRICAA very unmerry Christmas!
[Dumisani Ndlela] If you notice the tone in John Moxon's voice when you “read his lips” carefully from the chairman's statement accompanying the Meikles Africa Limited group results for the six months to September 30, 2007, you'll realise there little to be merry about this Christmas in Zimbabwe. 14 Dec 2007 11:29
AFRICACricket Australia tries to corner image market
Cricket Australia (CA), the governing body of one of Australia's favourite sports, is trying to force all photographers and agencies to sign a new contract before they enter the cricket grounds. 13 Dec 2007 06:42
AFRICABank takes 140 African traders to Hong Kong
[Walter Wafula] Standard Charted Bank PLC is sponsoring 140 small and medium enterprise African traders to attend the 2007 World SME Expo in Hong Kong, as part of its new annual SME Trade Corridors' initiative. 7 Dec 2007 12:01
AFRICADon't be silly this season!
The festive season is upon us and many people will fall into a debt trap once again by succumbing to the urge of spending money they don't have. 5 Dec 2007 10:41
AFRICAWalkie-talkie marketing
[Steve Smith] You know the irritating drill. You are in the supermarket and the person with the cart in front of you is on the cell phone loudly consulting with someone at home about what to buy. 5 Dec 2007 09:34
AFRICAMobile service providers bag marketing awards
[Carole Kimutai] The big boys of Kenya's mobile telephone industry scooped six of 15 marketing awards during this year's Marketing Society of Kenya (MSK) Warrior Awards gala. The event was held at the Kenya International Conference Centre grounds on Friday, 30 November. 5 Dec 2007 08:09
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