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Cooking & baking aids | Product news

Pillsbury adds quality and innovative solutions to the TubeSet batter range

Issued by: General Mills
Pillsbury's convenient TubeSet® product range, the innovative batter delivery system, has a new Limited Edition flavour - Caramel Chocolate Fudge. As only 2000 cases have been produced, the Limited Edition TubeSet will only be available until end October 2009.
The Limited Edition Caramel Chocolate Fudge TubeSet® contains everything needed for creating baked treats such as mini muffins, muffins, cupcakes, marble cakes, and even chocolate fudge drops. That's because the caramel flavoured batter comes with a ready-to-use real chocolate fudge filling in separate pouches, making it easy to bake a wide variety of quality baked solutions with little time and effort.

Says Leigh Mervitz, brand manager at Pillsbury, “The TubeSet® combines the homely taste of fresh ‘from-scratch' baking with versatility and quality. This Limited Edition promises to be a taste sensation! It is a uniquely designed way for bakers to prepare profitable products from start to finish in the time it would usually take to prepare just the batter from scratch.”

General Mills Bakeries and Foodservice, the company behind the Pillsbury product range, is proud of its knowledge of customers and its accompanying commitment to providing them with quality solutions that can be trusted.

“The Limited Edition TubeSet® is just another way in which General Mills Bakeries & Foodservice strives to find easy ways for bakers, restaurants, caterers, retailers and forecourts to create unique easy recipes using quality Pillsbury solutions. We know that the evidence is in the product, so we're hoping that bakers are inspired to be innovative and create something special for their consumers,” says Mervitz.


[28 Jul 2009 14:08]

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General Mills, the world's sixth-largest food company, markets in more than 100 countries and typically holds the number one or number two position in virtually every category in which it competes.- more....

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