New Pillsbury products produce sensational bakes with less time and effort

“Whether what is needed is a fruity flan just before peak business time, or light and flaky croissants, or simply some scrumptious cookies for the festive season, with Pillsbury®, the right product and the right amount for your customers can be produced without much effort,” says Cindy Hall, Pillsbury's marketing manager.

Cookies

For instance, Pillsbury®'s new unique premium Xmas Cookie available only over the festive season will delight cookie lovers. A gourmet chewy cookie made with mixed spices and cinnamon with a delicious combination of glacé cherries, white and milk chocolate chips and raisins - these cookies are sure to be a sell-out.

Pillsbury® cookie dough offers the highest quality and convenience recognised in the industry, offering ease of product preparation - simply place and bake directly from frozen, ensuring fresh warm cookies in a mere 20 minutes. “There's no mixing, no rolling, no fuss,” Hall emphasises. “The cookies are delicious, preformed and ready to bake in seconds.”

Included in each case of the Xmas cookies are cellophane bags and “Season's Greetings” and “Happy Holidays” stickers, making it easy to gift-pack the cookies to create eye-catching merchandising displays and drive sales.

Croissants

And when it comes to having enough light and flaky croissants to meet the morning rush, no-one is better equipped than the Pillsbury® user.

Made with quality ingredients with a baked-through butter flavour, Pillsbury®'s new mini croissants offer superior volume and perform consistently bake after bake!

Having them available in your freezer means the right number of mini-croissants can be whipped out of the freezer, thawed at room temperature for 45 minutes or so, proved for about half an hour and then baked.“About 30 minutes after they come out of the oven, they'll still be warm and at their delicious best - and they'll be easy to fill,” Hall points out.

Pillsbury Mixed TubeSet®

Another of Pillsbury®'s most recent innovations is its mixed TubeSet® case containing Lemon Poppy seed, Raisin Bran, Honey & Muesli and Carrot & Seed TubeSet® batters. During the launch period, each Mixed TubeSet® case includes a Pillsbury TubeSet® brochure with loads of tips and recipe ideas to create a host of delicious baked creations including decadent cakes, muffins, loaves, tarts and flans all made with Pillsbury's TubeSet® batters.

TubeSet® batters make excellence effortless. They're quick, they're easy and they make it possible to bake smaller quantities and limit waste. These squeezable “batters in a bag” can be thawed and portioned right from the bag. “They also thaw quickly, so that various treats can be baked on demand, with little waste,” Hall highlights.

Pillsbury's TubeSet® batters can be used to create signature desserts and unique sweet and savoury treats. The baker's creativity is the only limit.