Issued by: Draftfcb (South Africa)


In the same way that The Jupiter Drawing Room, for example, includes its subsidiaries (such as DDB, Metropolitan Republic and Black River Football Club) in its total group points, as does Net#work BBDO (Proximity, Gloo), Joe Public, like the other agencies in the Draftfcb South Africa group, is a 100%-owned subsidiary of the group.

Including Joe Public's performance puts the Draftfcb Group into second place (3,375 points) on the points table creative rankings - this is behind Ogilvy (5,750 points) but ahead of The Jupiter Drawing Room (3,200 points), Net#work BBDO (3,075 points) and King James (3,025 points). Source: The Creative Circle Points Table posted on www.theMarketingSite.com.

Commenting on the Group's showing at The Loerie Awards 2008, Group Executive Creative Director, Ashley Bacon, said: “I'm immensely pleased with our performance at Loeries this year. Six Golds between the two companies is outstanding considering how hard it is to get one of those coveted birds these days.

“Moving up the creative rankings to second place is a great result, especially coming on the back of a strong performance at the Apex Awards for Effective Advertising where, this year, we took two of only three Golds awarded. Way to go!"


Source: http://www.themarketingsite.com/live/content.php?Item_ID=8096&Revision=en/0&Start=0
This is the certified Creative Circle points list per agency group for The Loerie Awards 2008 as per the ratified Creative Circle points table. Please note that only Creative Circle members are listed in the Creative Circle table.

Rob Mc Lennan
Chairman
Creative Circle

The Creative Circle - Loeries 2008


All Categories Awards:

AGENCY	GP 600	G350	G/C 350	S 100	B 50	CE 25	TOTAL
OGILVY SA (Jhb,CT)	-	2	4	16	24	34	5750
THE JUPITER DRAWING ROOM (SOUTH AFRICA) & PARTNERS (Jhb,CT, Black River FC, DDB, MetropolitanRepublic)	-	2	2	7	18	8	3200
BBDO (Net#Work BBDO, BBDO CT,Gloo Design, Proximity# TTP)	1	2	7	15	-	13	3075
KINGJAMES (Jhb,CT)	1	2	2	6	5	7	3025
FOXP2	-	4	1	3	3	14	2550
JOE PUBLIC	-	4	-	3	4	4	2000
DRAFTFCB (Jhb, CT)	-	2	-	5	7	7	1375
LOWE BULL SA (Jhb,CT)	-	-	1	2	9	12	1300
GREY SOUTH AFRICA	-	-	-	2	1	2	300
IRELAND-DAVENPORT	-	-	-	1	3	3	325
CROSS COLOURS	-	-	-	2	1	1	275
SAATCHI & SAATCHI (Jhb, CT)	-	-	-	1	3	-	250
TBWA HUNT LASCARIS	-	-	-	-	4	2	250
EURORSCG	-	-	-	1	1	-	150
THE SCOVILLE UNIT	-	-	-	1	-	-	100
LEO BURNETT	-	-	-	-	1	-	50

*NB: To avoid double counting of creativity points, the highest score only is recorded, i.e. If an Ad wins a Grand Prix and a Gold - the Gold is omitted from the above chart and the Grand Prix recorded.

*NB:Where a campaign was awarded either a G/S/B, the G/S/B point is calculated for the 1st element, and 25 points for the rest of the elements in the campaign. This excluded Mixed Media.

*G - Gold
*G/C - Gold Craft
*S- Silver
*CE - Campaign element
*B- Bronze

Visit our PRESS OFFICE: Draftfcb (South Africa) is the country's largest marketing communication group. Through its offices in Johannesburg, Cape Town and Durban, and utilisation of an integrated business model, it offers clients expertise in the multitude of communication channels available to marketers today.- more....

[1 Aug 2008 20:13]

SEND TO A FRIEND  |   PRINT