Clever Shopper competition launches: know your retailers [ActivRetail]The Times and Sowetan daily newspapers are inviting advertisers, marketing managers and media planners to put money back in their pockets through its Clever Shopper weekly pages and competition. 4 Sep 2008 12:44
International designer sunglass launch hits the road Yellow Zebra Optical, in association with Fashion TV South Africa, is going on tour this September for the launch of the latest Police, Escada, Givenchy and Jean Paul Gaultier eyewear ranges. 2 Sep 2008 12:27
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Egoli burger campaign becomes annual initiative In August 2007, Egoli partnered with Steers on the successful Project 4000, and, with the help of the public, managed to raise over R400 000 to feed the hungry. The idea was the brainchild of the Egoli stars and crew as a way to celebrate Egoli's 4000th episode. Due to this phenomenal response, Egoli and Steers have decided to join forces again this year, in conjunction with JAM (Joint Aid Management) under the new name Food4All. 1 Sep 2008 08:40
Colgate's comic call-to-action for Oral Health Month [ActivRetail] Aimed at creating awareness around Oral Health Month and the free dental check up initiative, Colgate-Palmolive has commissioned Mamba Media to create a stand-alone Colgate comic to run specifically in the Daily Sun newspaper on the 4 and 20 August 2008. 28 Aug 2008 13:19
Activia challenge: Guaranteed results or your money back Activia is challenging consumers to purchase the yoghurt from mid-August until October 2008 and take the '15 Day Challenge'. With its unique probiotic culture, Acti Regularis (patented by the Danone group), the yoghurt is a probiotic food that is scientifically proven to help stimulate the intestines to improve slow *transit time. If consumers are not convinced by the results they can claim their money back. 15 Aug 2008 11:11
Clicks offers support for women this Women's Day In support of the women of South Africa this Women's Day, August 9, 2008, Clicks is offering all women, health and well-being special offers and clinic services, as well as some useful advice to ensure that the women of this country maintain optimal health in order to successfully raise and nurture our next generation. 8 Aug 2008 09:41
Get a shot of James Bond's limited edition mobile Sony Ericsson, in an exclusive partnership between Sony Ericsson and MGM Pictures/Columbia Pictures, is launching a limited edition Titanium silver C902 Cyber-shot phone as used by James Bond in the eagerly awaited Quantum of Solace. The new mobile phone will make sure users are ready for any challenge, immersing them into the world of a secret agent with interactive 007 content and a spy-style game. 6 Aug 2008 13:08
Marketing is under threat [Prof Roger Sinclair] Marketing is under threat. First it was tobacco, now it is alcohol and food, next it will be motor vehicles, carbonated beverages and fast food restaurants. It is not the damage that these products are capable of that worries me; it is the attack on marketing as the cause that should concern the industry. 6 Aug 2008 10:17
Spectre of product placement regulations [Chris Moerdyk] There are distinct mutterings from the TV industry in the US about regulating branded television by forcing channels to identify product placement. It seems the process of bringing some sort of regulation to branded television was started by screen writers who clearly are becoming more and more irritated at their producers insisting on them including products or lines of dialogue paid for by advertisers. 4 Aug 2008 10:48
Coke launches commemorative Olympic "fan can" [ActivRetail] In celebration of the Beijing 2008 Olympic Games, which start in the Chinese capital on 8 August 2008, Coca-Cola has launched a limited edition “fan can” for avid collectors of Coca-Cola memorabilia, as well as Olympic Games fans. 29 Jul 2008 06:12
Virgin workouts at Vida Virgin Active and Vida e have teamed up to keep caffeine lovers warm this winter with a new campaign offering a free workout session. 20 Jun 2008 12:00
Connected by: Uninet
Activia is challenging consumers to purchase the yoghurt from mid-August until October 2008 and take the '15 Day Challenge'. With its unique probiotic culture, Acti Regularis (patented by the Danone group), the yoghurt is a probiotic food that is scientifically proven to help stimulate the intestines to improve slow *transit time. If consumers are not convinced by the results they can claim their money back. 15 Aug 2008 11:11
Global cosmetics brand, Maybelline, and SA's youth title, seventeen, have announced the inaugural Maybelline/seventeen 'Cover Look' competition. 26 Jun 2008 13:59
Virgin Active and Vida e have teamed up to keep caffeine lovers warm this winter with a new campaign offering a free workout session. 20 Jun 2008 12:00
