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Out Of Home news

Stunning opportunity at 24 Central in Sandton - BOO! Alternative Media Communications
Quick-thinking buyers have the opportunity to acquire some of Sandton's most sought-after media space, courtesy of BOO! Alternative Media and Communications. The company holds the rights to the outdoor marketing opportunities at the chic “24 Central” - situated on Fredman Drive, in the heart of the Sandton financial and media district. The current campaign utilising this space is nearing an end, meaning that an opportunity exists for new clients to acquire the space. 10 Oct 2008 13:16

Taxi talk, township lingo
Over the past two months South Africa's ‘see for yourself network', Cell C, contracted ComutaNet to nationally brand 250 large load Quantum taxis. In addition, ComutaNet branded 125 taxis as part of Cell C's vibrant “Township Lingo” campaign. Both taxi design formats enlightens consumers about Cell C's extensive network footprint. 9 Oct 2008 08:24

Sign Africa 2008 wraps up
JOHANNESBURG: The trade show was held 10 - 12 September, 2008, at the Sandton Convention Centre in Johannesburg, with a record number of visitors, totalling 4,309 individuals representing countries from across Africa and abroad, including the USA, UK, China, Italy and Israel. 7 Oct 2008 10:14

SuperSport, Provantage Media take PSL to the streets
As part of SuperSport's strategic marketing plans to increase penetration into the LSM 4 - 7 target market, the DStv sports channel approached Provantage Media to plan and implement a transit media campaign to promote the Premier Soccer League (PSL) coverage available on SuperSport's dedicated soccer channels, SuperSport 3 and 4. 6 Oct 2008 10:43

ComutaNet serenades e.tv's 10th anniversary - ComutaNet
Springing a surprise toast to television broadcaster e.tv on the channel's 10th anniversary, commuter media operator, ComutaNet arrived unexpectedly at the e.tv Hyde Park studios with one of their large format Promotional Rigs together with several staff members to serenade e.tv employees. Besides singing “happy birthday” ComutaNet offered refreshing Magnum Ice Creams to add to the celebrations. 3 Oct 2008 15:26

Alliance Media wins Namibia International Airport advertising tender - Alliance Media
Alliance Media has been awarded the tender to once again exclusively control the indoor and outdoor advertising at Windhoek's Hosea Kutako International Airport. 30 Sep 2008 14:48

Durex's instant billboard erection
Guerrilla marketing was taken to the next level when morrisjones&co and Durex collaborated to create a quick turnaround billboard campaign. Shortly after the press exposed the story about the defacing of billboards containing adult entertainment advertising, which were slashed to ribbons by an angry member of the public, the team quickly created a response. 30 Sep 2008 10:42

Cleaning up in advertising
EnviroHanger is a new media platform for South Africa from the Primedia@Home stable, which sees ecofriendly clothing hangers with advertising going out to all Levingers Dry Cleaners' customers. 26 Sep 2008 09:51

ComutaNet leaps ahead in commuter transport advertising - ComutaNet
ComutaNet is expanding its already extensive reach into the South African commuter market. With the injection of a brand new business strategy, driven by a dynamic management duo, ComutaNet aligns marketing with state-of-the-art market research that has identified a changing commuter profile. 25 Sep 2008 18:13

Rhino Ceil - Primedia Face 2 Face
Primedia Face 2 Face, in conjunction with Limelight, recently conducted an interactive, educational campaign showcasing Rhino Ceil and Aerolite. The main aim of the campaign was to educate new home owners on the benefits of having a fully insulated ceiling installed in their homes. 22 Sep 2008 15:33

Primedia Face 2 Face protégé shines at Small Business Awards - Primedia Face 2 Face
Lebo Malepa has had a good year! Earlier on in 2008 he was given the opportunity to be part of the South African Institute of Chartered Accountants' Black Entrepreneur Initiative (BEI) after he approached the BEI for assistance in gearing up his business to the next level. Just this week, after being nominated in the Radio 702 Small Business Awards, he came second out of 30 finalists selected. 22 Sep 2008 11:14

AMPS 2008A: mixed fortunes for SA's media industry
SAARF's latest All Media and Products Survey - AMPS 2008A - is hot off the presses and SAARF CEO Dr Paul Haupt has summarised how each medium has fared. “In a sentence, only print and online have attracted more media consumers than they did in the previous release,” he reports. 22 Sep 2008 11:12

Taxi TV fleet reaches milestone
“Having launched the first in-taxi TV channel in Africa in 2007, we are pleased to announce that our 1000th screen has gone into one of the many Quantum taxis we use for this product offering,” said Jacques du Preez, MD at Provantage Media, yesterday, Monday, 15 September 2008. 16 Sep 2008 08:32

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