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Designing your key account management plan

This programme espouses global best practice on how to manage big, powerful customers profitably, providing a guide to world class best practice in major account management etc.

Key focus areas
Seminar highlights:
• Learn from the best; a guide to world class best practice in major account management
• Techniques for defining and selecting key accounts.
• A planning framework for improving major customer relationships.
• The ‘people issues' involved in developing relationships.
• The organisational and skills implications of aspiring to improve relationship management.

Venue

Date: 07 July 2008 to 08 July 2008
Location: Gordon Institute of Business Science, Illovo

Contact: Mpumi Edward
Company name: Gordon Institute of Business Science (GIBS)
Telephone number: +27 11 771 4230
Email address edwardm@gibs.co.za

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